Make Carolina Home
Make Carolina Home

I'm not your typical real estate agent...

Following are the core principles that guide how I interact with clients:
 

  • I run a small, referral-only real estate and construction deisgn consulting business working with clients who expect to have a long term relationship with a caring, competent, honest fiduciary who only focuses on their clients' best interests.
     
  • My clients want an advisor about real estate, local market trends, and construction & design who has both extensive field experience and a strong network of excellent contractors and ethical business profesessionals. They are looking for an agent who is willing to tell them things they might not want or expect to hear. They appreciate an agent who has enough business and self-respect to tell clients not to buy or sell beacuse that is the best personalized advice, even though it means less immediate business and income for the agent.
     
  • I like my clients to take their finances seriously and expect me to do the same. Buying or selling a home has major financial and emotional consequences and I respect my clients by treating it as such. 
     
  • I don’t believe in keeping up with the proverbial Jones’ or encouraging others to do so. I encouarge people to educate themselves and then make sensible, reasonable decisions that are right for their current situation, pocket book, and long-term life goals.
     
  • In general, I believe the average person should not overspend on or over-invest in their personal homes - especially without being mindful an exit plan. I don’t encourage property buying & selling for all people because not everyone should own real property at all the times. Home ownership can be wonderful but it is also a huge, time-consuming, illiquid, sometimes volatile encumbrance that is a major responsibility.
     
  • Buying, owning, and selling a home successfully requires some sort of long term fiscal planning. At the very least, I want my clients to have a decent understanding of the pros and cons of what upkeep and carrying costs could be during property ownership as well as realistic expectations of what it costs to prepare and sell their house.

 

  • I expect my clients to know what they can and cannot realistically afford  at the beginning of our partnership. It works best when you share that information with me up front (though after you’ve hired me as their agent), so we stay focused and don't waste time. And it’s OK if you need help figuring out what those figures are or determining what is reasonable for you to expect – I can assist you there too. I just don’t work well with clients who maintain unrealistic or unreasonable fiscal expectations in the face of valid data and facts.

 

  • I expect my clients to respect my time and our appointments, and seriously consider my advice and referrals. This way I can best deliver exceptional service to help you meet your goals.

 

 

My clients hire me to take their finances and goals seriously. They want defensible, solid data  as well as honest, caring advice  and answers to help them assess what is possible and what is reasonable.  My objective is always to protect my clients’ best interests.



 

Kelsay Berland 

For help making

wiser real estate decisions

contact:

 

Kelsay S. Berland 

Mobile: (919) 951.4044

 

 

Contact me.

Each office is independently owned and operated.

 

Print | Sitemap
© Make Carolina Home

This website was created using IONOS MyWebsite.